Connecting brands and markets across 24 countries

More than 30 years of driving growth through distribution, logistics, and marketing solutions.

Businesses and Services

We facilitate the most efficient and reliable route to market — from manufacturers to points of sale and end consumers. Our specialized solutions are carefully tailored to different sectors and retail networks, ensuring speed, precision, and long-term value for every partner.

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FMCG

BEAUTY

SPORTSTYLE

SALON PROFESSIONAL

SUPPLY

TOURISM

Your full solution provider

ORBICO CLUSTER MODEL

Our advanced Cluster Model is the foundation for efficient, fast, and reliable distribution of products across the region.

✓ Unique advantage
✓ One SPOC for Orbico region
✓ One point of contact
✓ One point of shipment
✓ Simplicity and cost effectiveness
✓ POSM design, production, delivery and deployment

Sales & Marketing

We build strategies that drive growth. Our teams turn brand presence on the market into actual sales and customer loyalty.

✓ Key Account Management
✓ Category Management
✓ Brand Management
✓ Digital – B2B, B2C
✓ Merchandising

Retail

Through our own retail chains, we gain invaluable market insights and direct experience with end consumers.

✓ Mono-stores
✓ Multi-stores
✓ E-commerce

Every month we deliver millions of products to our customers. Our offer includes 12 000 products in 9 categories.

Toys

Pharma

Personal Care

Automotive

Beauty

Household

SportStyle

Tobacco

Food and Beverages

Our distribution channels

Orbico distributes a wide portfolio of products through leading FMCG retail networks across the region. We ensure strong on-shelf presence, efficient logistics, and optimized product availability. Through category management, promotional planning, and data-driven insights, we support retailers in driving category growth and enhancing consumer engagement.

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DISTRIBUTION

RETAIL

E-COMMERCE

About Us

At Orbico, we believe in delivering solutions, not just services - and in building a culture where ideas matter more than hierarchy. Our strength lies in wide market reach, deep local knowledge, and a flexible, end-to-end approach - all powered by our most valuable asset: our people.

As a leading distributor of consumer goods in Europe, we support some of the world's most renowned brands through integrated logistics, marketing, sales, and distribution.

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What our partners say about us?

Orbico is a long-term partner contributing to our continuous growth in several countries in South East Europe, supporting PMI to accelerate the way to our smoke-free vision.

Christos Harpantidis

Vice President Europe SE Area , PMI

In 2024, we will celebrate 20 years of successful cooperation between Orbico and SCJ in Croatia. Quality cooperation and mutual understanding over 2 decades were the basis for building strong interpersonal relationships and excellent business results.

Davor Belko

Senior Sales Development Manager , SC Johnson

Shell Lubricant Solutions has retained its status as the number one global supplier of finished lubricants for a 17th consecutive year*! This achievement would not have happened without the collaboration of companies such as Orbico. We would like to thank you for your loyalty to our brand and products. This also reflects the strength of our relationship and the growth journey we are in together with Orbico. With our leading brand, technology, people and companies such as Orbico, our lubricants business will continue to innovate and offer more environmentally responsible lubricants and fluid solutions.